“We reached out to ChameleonCRM as we knew CRM and email marketing was something we needed to be doing but didn’t know where to start. Their background and experience were perfect for helping us get the right platform and to really get the most out of our email marketing campaigns, signups, flows and everything else. We’ve really seen the benefit of bringing them on board and are really excited to continue working with them. ”

Brand Manager - Stealth Gaming

Case Study: Stealth Gaming

Summary

Timeline: Feb 2023 – Present
Client: Stealth Gaming
Industry: Gaming/ Retail
Services: Full ownership of CRM estate: strategy, email design and build, campaign/ journey set up, optimisations, reporting
Website: https://www.stealthgaming.net/shop/

The Ask

As a new brand to the gaming market, Stealth Gaming were in early stages of CRM set-up with Klaviyo. The brief was to essentially take full ownership of the Klaviyo platform for Stealth Gaming, building everything from the ground up.

The Actions

Audit review of Klaviyo to website integration and general back-end development, ensuring all aspects were set up correctly prior to launching any new comms
Design and build of weekly blog newsletter for IP warming use
Optimisation of sign-up form for data capture
Set up of automated journey flows (including email design, build and optimisations)
Ownership of content calendar in collaboration with team
Integration of SMS communications

The Results (so far)